See your share of AI answers
Find out how often AI engines cite you vs your competitors across your keywords — and the gap keywords you're losing. Free scan, honest about what's measured.
What you get
A competitive read on your AI visibility
Share-of-voice %
Your share of AI citations across your keyword set, next to each competitor's.
Gap keywords
Queries where rivals get cited and you don't — your highest-leverage opportunities.
Where you win
Keywords you own that competitors aren't cited for — defend and build on them.
Multi-engine
Signals from Brave, Google AI and Perplexity, not a single source.
Competitor view
Benchmark up to three rivals side by side on the same keywords.
Honest labeling
Measured (direct) vs estimated (proxy) signals are labeled — never conflated.
Guides & articles
Source-grounded, no invented stats
AI Share of Voice: The Complete Guide to Measuring Your Visibility in AI Answers
What AI share of voice is, how to measure it across answer engines, why measured vs estimated signals matter, and how to use it to find the keywords competitors are winning.
Read the complete guideHow to Measure AI Share of Voice (Measured vs Estimated Signals)
A practical, honest method for measuring AI share of voice: choosing keywords and competitors, querying engines, and why labeling measured vs estimated signals is non-negotiable.
ReadComparisonAI Share of Voice vs Traditional Share of Voice: What Actually Changed
How AI share of voice differs from the classic SEO/advertising share-of-voice metric — the surface, the unit of measurement, the data sources, and what carries over.
ReadPlaybookHow to Improve Your AI Share of Voice: A Gap-Driven Playbook
A practical playbook for raising AI share of voice — start from gap keywords, build better source-grounded answers, fix access and rendering, and re-measure honestly.
ReadWhat is AI share of voice?
AI share of voice is the percentage of AI answer-engine citations for a set of keywords that point to your domain versus competitors. Where traditional share of voice measured ad spend or search ranking presence, AI share of voice measures how often engines like Perplexity, Google AI Overviews and ChatGPT surface or cite you when answering the questions you care about.
How do you measure it?
You pick a keyword set, query multiple AI engines for each keyword, and count how often each domain is cited, then express each domain's mentions as a share of the total. The honest caveat: engines differ in how observable they are. Some (like Perplexity) can be measured fairly directly, while others are estimated using a search proxy — a credible report labels which signals are measured and which are estimated.
Frequently asked questions
Why does AI share of voice matter?
As buyers increasingly ask AI engines instead of scrolling search results, the brands those engines cite capture the consideration. Tracking share of voice shows whether you're present in AI answers for your category and, crucially, which keywords competitors are winning that you're not — so you can prioritize where to improve.
Is share of voice the same as traffic?
No. Share of voice measures citation and visibility share for a keyword set, not clicks, sessions or revenue. It's a leading competitive signal that helps you prioritize, but it shouldn't be reported as a traffic or sales number.
Reviewed June 2026 · AI Share of Voice Editorial
See your share of AI answers
Enter your domain, competitors and keywords to find the gaps you're losing — free.
Run a free scan